Safety is important to you every day; it is how you run your motorcoach business. This campaign is designed to provide real facts of just how safe our industry is and place a positive message front and center. Sharing statistics such as “Motorcoaches are 1097 times safer than traveling in your own car” to branding your company as the safest choice, this campaign emphasizes your dedication and focus on passenger safety.
Unfortunately, there are times when accidents do occur within this industry. Far too often, bus accidents can result in a media frenzy that calls the safety of the entire motorcoach industry into question. This campaign is the perfect tool to guide you in those moments, allowing you to reassure your current and potential customers your commitment to safety.
Safety is not simply the buzzword of the week in our business, it is the keystone of our industry and this campaign will help you show as never before.